Lead Scoring. The ability to track a lead is crucial for business owners who want to convert them into customers. The thing is, you can’t score a lead with just any tool, you need a sophisticated and intuitive tool for that. In this blog, we will look at what...
Marketing and sales automation. The two types of software seem somewhat similar, but they offer distinctive features and serve distinct ends. Using both types of software allows you to better track and analyze your marketing efforts and refine your overall strategy as...
